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Cutting Your Dental Ad Budget Is Not the Problem… Leaky Systems Are
When a dental practice cuts ads and the phones stop ringing, the issue is not the budget. It is the systems behind it.

When a dental practice cuts ads and the phones stop ringing, the issue is not the budget. It is the systems behind it.

Most dentists think SEO lives on their website. Google disagrees. Today, Google Business Profiles drive rankings, trust, and patient calls. Here’s how to win where it matters most.

SEO is dead. AI search engines don’t show patients ten links anymore. They recommend one or two practices directly. If your practice isn’t being selected, you’re invisible, no matter how much you spent on your website. Here’s what actually works now.
We’ll help you transform your practice to serve your patients better, empower your team, and build a business and lifestyle that are 100% sustainable.
The results will change more than just your numbers—they’ll change your life.
You’ve got a trusted advisor, a 60+ person team, and a proven system backing you up. All you have to do is be a great doctor—we’ll take care of the rest.
In this episode, hosts Melissa and Luke have an engaging discussion about ‘Passion’, a core value at HIP. They kick things off by sharing their thoughts on what passion means to them. It’s not just about having a strong interest or hobby; it’s about something that drives you to do better and achieve more. They share some interesting stories from a recent team meeting, showing how they inspire their team members to find and harness their own passions.
A big part of the episode is Melissa’s story and how she came to HIP. This story really highlights how her passion aligned with HIP and the mission of our company.
Melissa and Luke also delve into the connection between passion and productivity. They extend this idea to leadership, discussing how passion from leaders can spark creativity and innovation within their teams.
Towards the end, Melissa and Luke give some practical tips on how to identify your passion, nurture it, and keep it alive in your day-to-day work life at HIP. They close the episode by emphasizing the vital role of passion in the workplace, particularly at HIP. They leave listeners with a little teaser about the topic for the next episode, keeping the excitement going.
Tune in to this insightful episode to learn more about the power of passion in your professional and personal life.